That is not how manufacturing works. Every company that has higher than expected initial demand has major issues, including nike, nintendo, apple, etc. Why? You can't predict demand and you can't set up a factory to produce 10 million units a month if you can't sustain that or even sell the first 10 mill. Companies would go bankrupt left and right if they tried to do that. Adding new products when you cant meet demand for a current one would be really bad business.
Bingo.
Perfect sense post here.
Hind sight is usually closer to 20/20.
So a manufacturer could indeed train more people, get more square footage facilities for assembly. And indeed assemble more units.
Wonder what happens if they make more units that turn out to be (dud sales) numbers wise?
Then what.
Does this sound like good business practice?
Don't need marketing degree to figur this out. Lol
So a delicate balqncing act must be performed based on data.
Not easy to do either.
What the experts get paid for though.
Some are more successful than others though.
Unknowns can crop up and blow a good plan out of the water.
And actual profits made per unit sold if lower, this potion here to be successful is even more critical to get right.
Granted detector manufacturers indeed want satisfied customers.
They also want satisfied money fronters and or stock holders.
So dual satisfaction is the goal.
Does anyone think other manufacturers are not watching the Equinox (and Minelab's actions) ?
They would be fools not to.
And don't take this wrong.
Minelab is too indeed watching what other manufacturers do too.